How do we feed 10 billion people by 2050?

Date: Wednesday 15 Jul 2020
Time: 8:00 am
Location: Video Conference


By 2050 the world’s population is estimated at 10+ billion people, that’s over 2 billion more mouths to feed. With current food production at its limits what are the alternatives & who’s leading the charge?

Meat consumption is estimated to double, and yet conventional meat production is at capacity. Australia is home to many leading meat alternative startups who are using different methods to create meat. Their aim is to help people change their behaviours, by offering familiar substitutes to help make a change.

Over the last five years investment in the agri-food tech has increased 250% & remains positive (AgFunder). Australia saw an increase in funding in 2019 in agriculture and food technology, while the rest of the world has seen a small decline. Australia and New Zealand already have a global reputation for food safety and quality. Particularly in large export markets like China, the recognisability and trust of ‘Brand Australasia’ is a major advantage.

So how do we move to a more sustainable global diet? What changes need to be made in the supply chain for food tech? How similar to meat are these substitutes? What should we do with all the food waste created? Are we seeing a change in consumer purchasing trends?


We’ll be asking all these and more to our expert industry panel…

Olympia Yager is theFounder and CEO of Goterra. Goterra builds and deploys smart city infrastructure for food waste management. Harnessing the power of maggots to process food waste. Automated capsules are installed at farms and shopping malls, with the byproduct sold as feed for livestock. She’s the founding Director and Chair of the Insect Protein Association of Australia. 

Rolf Weber is the Managing Director and Co-Founder of Marley Spoon Australia. Marley Spoon is all about inspiring you to cook recipes from scratch in 6 easy steps. With a focus on locally sourced, pre-portioned ingredients for zero food waste and sustainability.

Sam Wong is a Partner at Blackbird Ventures, a technology venture capital fund. Sam leads Blackbird’s new venture capital fund focused on supercharging New Zealand’s most ambitious founders. She leads the interest in food tech and Blackbird.

Shama Sukul Lee is the Founder and CEO at Sunfed Meats. Sunfed meats are a meat substitute made from pea protein, they cook, feel and taste just like animal meat but it’s healthier, for you and the planet. She is a software engineer using these skills as a food technology entrepreneur reimagining the food system.