# E185 - Bryan Williams, Founder, Hockey Stick Advisory

22 April, 2022 E185 – Bryan Williams, Founder, Hockey Stick Advisory After a brief hiatus, Open the Pod Bay Door is back with an exciting new episode! Host Ian Gardiner sits down with Bryan Williams, Founder of Hockey Stick Advisory , to dive into the world of strategic partnerships and growth acceleration. Hockey Stick Advisory provides market leading strategic partnerships advisory, operational and executional guidance with accountability for growth alongside prioritised partners. We empower ambitious companies to accelerate top line growth, whilst protecting scarce bottom line resources. Highlights from their conversation include: 📊 Understanding Partnerships 🚀 The importance of Partnerships for Startups 🔍 Identifying Potential Partners 📈 Measuring Partnership Success 💡 Common Pitfalls in Partnerships 🌐 Building a Partnership Ecosystem 🛠️ Best Practices for Partnerships 📅 Community and Networking  Quick Fire Round: Book recommendation – “Extreme Ownership by Jocko Willink. He’s a former Navy seal, hardcore guy, but I think it’s similar to the lines of Kim Scott’s book Radical Candor.  Podcast recommendation – “Rich Roll – when it’s relevant and something I like, Stephen Bartlett’s Diary of a CEO and there’s a bunch of really good partnership ones in the US where I can sort of follow along and absorb best practices. Favourite CEO – Yamini Rangan, CEO, Hubspot News source – Capital Brief Productivity tool – “I’m a big believer in power naps!” Favourite app – Strava TV show or movie recommendation “Well, the new Gladiator is coming out this weekend, so looking forward to that one”   If you were asked to do a TED talk, what topic would you speak about? Going viral and what not to do Don’t miss this insightful conversation packed with actionable advice for growth-focused businesses! More Innovation Bay content Podcast Insights News Join the Innovation Bay community Founders Investors INNOVATION BAY Proudly supported by Our Partners INNOVATION BAY NEWSletter Stay up to date Sign up for monthly updates including exclusive interviews, pitch dates, event announcements, profile, news and much more.  Sign Up