Craig is co-founder and CMO of Sendle, a disruptive technology company locked in a ‘David and Goliath’ battle with Australia Post in the booming parcel delivery business. Sendle is focused on exceeding the expectations of Australia’s 2 million small businesses and has been named one of Australia’s Top 10 Most Innovative Companies by the AFR for two years running. Craig has been recognised as one of Australia’s Top 10 marketers by CMO Magazine for two consecutive years as well.
As one of Australia’s most accomplished advertising and marketing experts Craig has created numerous campaigns for the Australian Army, Navy and Airforce, Tourism Victoria, and many others.
He has worked on a corporate scale leading business and creative transformations across international networks of 11,000 people, and worked at his kitchen table as an entrepreneur to start three businesses since returning to Australia 9 years ago.
Craig is an Adjunct Professor at UTS Business School, columnist, media commentator (ABC, BBC, China Central TV, Sky), and has served on the Boards of Advance, the Communications Council, AWARD and NSW Creative Industries Taskforce.
Fun fact: He also happen to be the fastest Australian to run a marathon at the North Pole.